Accelerate your Path to Financial Independence
Empowering you to Save. That’s SELFi®.
Our borrowers continue to be amazed …
Choose your mortgage loan path
DIY Refi
Incredibly low interest rates
Efficient online application
Quick, 5-star SELFi service
Home Purchase
Low wholesale interest rates
Matched with trusted broker partner
Transparent process
We’re not a bank or a traditional broker, we’re a modern mortgage marketplace.
Why pay a big commission when all you want to do is refinance? You may not realize it, but you pay that commission indirectly through the interest rate. By replacing expensive loan officers with intuitive technology SELFi can pass the savings back to you. SELFi is not for everyone, it’s only for homeowners seeking to save the most money on their refinance and are willing to apply online.
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Comparison Websites |
Online Lenders |
Big Banks |
|
|---|---|---|---|---|
| Low wholesale mortgage rates |  |
Rarely | ||
| Customized mortgage rate qoutes not requiring a phone # | |
Rarely | Sometimes | |
| No phone calls from numerous pushy sales people | |
Sometimes |  |
|
| Refinance Mortgage Coaches | |
|
|
|
| Network of vetted indepedent mortgage brokers matched to your scenario. | |
|||
| Expert mortgage brokers for special circumstances | |
Rarely |
|
|
|---|---|
| Low wholesale mortgage rates | |
| Customized mortgage rate quotes not requiring a phone # | |
| No phone calls from multiple pushy sales people | |
| Refinance Mortgage Coaches | |
| Network of vetted independent mortgage brokers | |
| Expert mortgage brokers for special circumstances | |
| Comparison Websites | |
|---|---|
| Wholesale Mortgage Rates | Rarely |
| Customized Rates without a phone number | Sometimes |
| Expert mortgage brokers for special circumstances | Rarely |
|
Online Lenders |
|
|---|---|
| Customized mortgage rate quotes without providing a phone number | Rarely |
| No phone calls from multiple pushy sales people | |
| Refinance Mortgage Coaches | |
| Specialty financing solutions | |
|
Big Banks |
|
|---|---|
| Refinance Mortgage Coaches | |
| Customized online mortgage quotes without providing a phone number | Sometimes |
| No phone calls from multiple pushy sales people | |
Why SELFi?
1. Lower Interest Rates
Our marketplace of lenders compete for your loan with real interest rates, in real time. No more bait and switch. The result is lower interest rates on all loan types. Our rate page enables you to check customized interest rates without a single phone call.
2. Incredible Service
No doubt our #1 goal is to save borrowers money. And we do that with a mix of convenient online tools and quality 1-on-1 time with a licensed SELFi Mortgage Coach for your refinance or match you with a vetted independent broker for your home purchase.
3. Radical Transparency
Unlike other mortgage sites, you don’t get a million phone calls from aggressive sales agents. Instead, our site provide rate details and loan costs upfront, and our refinance Mortgage Coaches break it all down for you step-by-step.
SELFi was #17 of 10,000+ mortgage brokers with Rocket Mortgage in 2020
What do our customers think of us?
We are driven by our mission and our borrowers know this firsthand – to help you pay the least amount possible for your mortgage, fully understand the process, and reach financial freedom sooner.
“I will admit I was skeptical at first. I remember asking “what was the catch?” No catch. Everything was truthful. I would honestly recommend using SELFi.”
- Lisa K., FL
“Refinancing through SELFi is the best financial choice I've made in 2019. ”
- Wanjie Z., CA
“I shopped for the best deal on my refinance with Chase, Better.com, BlueBrick and it was through SELFi that got me the best rate and lowest PMI."
- Prassana W., CA
Born from Experience
We started SELFi after being disappointed by other mortgage sites. Non-stop calls, aggressive sales tactics, bait and switched on rates. There had to be better way! We believe its putting YOU in control.
We’re serious about security and use industry standards to ensure your personal information is securely stored.
SELFi, Inc. is a licensed corporation by NMLS.
Our NMLS ID # is 1724835.
Our mission is to help you achieve financial freedom sooner.
Whether it’s saving you money by paying less interest, finding a solution when banks cannot, or helping you purchase your dream home, we are here to help.
Ready to find your lowest rate?
